Loftie Clock

$100 ~~$199.99~~ In stock

A considered alternative to phone alarms with a streamlined understated design that integrates with any space. The Loftie alarm clock uses a gentle two-phase wake system and offers calming soundscapes, white noise, and wellness content to support better sleep routines. Its clean interface and thoughtful functionality make unplugging from devices feel natural rather than difficult.

Complete blackout mode ensures no light leakage for dark sleeping spaces. Adjustable brightness and volume settings, offline functionality, and Bluetooth connectivity. Wirecutter's Best Alarm Clock pick, five years running.

Available in multiple top grill colors.

Part of our Clocks collection.

Customer Reviews (4.8 / 5 · 5 reviews)

Ella G. ★★★★★ Aug 19, 2026

I've had this on my nightstand for three weeks now and the wake-up soundscapes genuinely make mornings feel less jarring. The design is so minimal it just disappears into the room, which is exactly what I wanted.

Charlotte P. ★★★★★ Aug 18, 2026

The two-phase wake system is genius—I drift up slowly instead of being jolted out of a dream, and the soundscapes are genuinely calming. My nightstand finally looks intentional instead of cluttered with a glowing phone.

Henry ★★★★★ Aug 17, 2026

I was skeptical about ditching my phone alarm, but the understated design blends into my nightstand so perfectly that I actually forget it's there. The calming soundscapes are a lifesaver for winding down, and waking up to the two-phase system instead of a harsh buzz feels genuinely gentler on my mo